Back/Product/Moltbot
IntermediateProduct

Automate Market Research on Reddit Using an AI Agent

Send an agent a bounded Reddit research brief by voice or text, let it work asynchronously, and require a concise source-linked report that can support a product decision.

Automate Market Research on Reddit Using an AI Agent

Claire sends a voice note asking Clawdbot to research Reddit demand for ChatPRD, receives an emailed Markdown report with punchy insights and source links, and then asks for a roadmap grounded in the findings.

Before you start

What you need

  • A focused product or market question
  • Named subreddits, search terms, and a date range
  • A connected agent with browser access and a delivery channel
  • A required report structure and recipient

What you’ll make

A concise Markdown report with recurring needs, counterexamples, representative source links, and implications separated from observed evidence.

Tools used

Step by step

The workflow

Follow the sequence once, then adapt the prompts, checks, and handoffs to your own setup.

4 steps

Step01

Formulate a Research Goal

Define one decision the research should inform. Specify the product category, communities, search terms, date range, minimum evidence, and groups or sources that are out of scope.

Example prompt
Research what people on Reddit want from [product category] to inform [decision]. Search [subreddits and terms] across [date range]. Identify repeated pain points, desired capabilities, alternatives, objections, and counterexamples. Do not treat one post as a trend.
Step02

Delegate the Task to the AI Agent

Send the brief by text or voice to the connected agent. Name the report format, delivery destination, and evidence standard so the task can run without follow-up.

Example prompt
Research Reddit for what people want from ChatPRD and product AI platforms. Return a Markdown report by email with a short methodology, 5 to 8 evidence-backed themes, representative links, counterexamples, and product implications. Label implications separately from user evidence.

Voice notes are particularly effective for delegating complex, asynchronous tasks like research, as it feels natural and allows for detailed instructions.

Step03

Wait for Asynchronous Completion

Let the research run asynchronously, but require a quick acknowledgment with the task label and destination. Use that label for status instead of restarting the work.

Step04

Review the Emailed Report

Review the emailed report against its links. Check that themes recur across sources, counts and quotations are accurate, counterexamples are retained, and recommendations do not outrun the evidence.

What good looks like

  • Every theme links to representative Reddit threads or comments.
  • The report states its communities, date range, and sampling limits.
  • Quotes and counts can be traced to the cited sources.
  • Recommendations are labeled as interpretation rather than user evidence.

Build your next product with ChatPRD

Turn an idea into a PRD, user stories, and a plan.

Try ChatPRD free

After the steps

Runbook notes

How to recover when the loop fails and where human judgment helps.

Recover

If it goes sideways

Reddit blocks browsing or returns too little usable material
Report the access limitation, use approved search results or exports, and do not imply broad coverage.
A few vivid posts are presented as a market-wide pattern
Set a minimum evidence threshold, include counterexamples, and label small-sample observations clearly.
The report contains insights without usable source links
Require a source URL and short evidence note for each theme, then discard claims that cannot be traced.
The asynchronous task stalls or the email never arrives
Ask for an immediate acknowledgment and job label, then request status or retrieve the saved Markdown file by that label.

Start shipping
better products.

Join 100,000+ product managers who use ChatPRD to write better docs, align teams faster, and build products users love.

Free to start
No credit card
SOC 2 certified
Enterprise ready